From a new store to 120 orders
LoomPad is my own ecommerce project.
The case study explains how I researched competing listings, improved product titles and descriptions, redesigned mockups and worked on organic product visibility.
The published store results include:
- 120 orders in approximately two months.
- $4,381 in sales.
- 7,046 visits.
- A 1.7% conversion rate.
The case study also explains what I learned from a small Etsy advertising test before switching off ongoing ads.
What the case study covers
- Product and competitor research.
- Listing optimization.
- Product images and mockups.
- Organic discovery.
- Reviews and pricing decisions.
- What worked and what didn't.